Real Talk / Value-centered Innovation

One tool & two steps to rapid innovation.

by Robert Hoekman Jr., Innovation Strategist

Tangible’s own Robert Hoekman, Jr. breaks down techniques to bring innovation principles that will actually stick into an enterprise environment.

1 Tool & 2 Steps to Rapid Innovation from Tangible UX on Vimeo.

Talk overview:

Everybody wants to innovate at top speed. Most who try end up running the occasional design sprint and then going back to what they know: waterfall product development pretending to be something else because the Engineering team says it practices Agile.

You want something more. Something better.

But how do you introduce a rapid innovation practice into an enterprise without a massive overhaul and disruption to a productive workforce? How do you prove the benefits of the move without hiring a staff of experts and a change management team?

You do it by side-stepping everything you know about product design.

In this talk, you’ll create your first Rapid Experiment Canvas and learn how to disrupt your broken system to get big results fast.

It's not just a collaboration, it's an invitation